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Back to Help Center Plans & Billing

Billing & cancellation

Upgrading or switching plans

Change your plan anytime from Plan & Billing. Switching between paid plans is prorated automatically by Stripe — you're only ever charged the difference. Moving from Free to a paid plan starts a normal subscription.

Downgrading

You can move down to a cheaper plan (or Free) at any time. Features tied to your previous plan — like advanced targeting rules, A/B tests, or Choice Pages you already created — keep working exactly as they did; you just can't create new ones at the higher tier's level until you upgrade again. See Understanding your plan's features.

Cancelling

Cancelling doesn't cut you off immediately — you keep your current plan's features until the end of the billing period you've already paid for, then your account moves to the Free plan automatically. No further charges after that.

Invoices

Every payment generates an invoice you can view and download from Plan & Billing → Billing history. Update your payment method anytime from the same page.

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