Link health monitoring periodically checks every destination a link can send visitors to — its default URL, every targeting rule's destination, and every A/B test or Choice Page option — and flags anything that's stopped working.
Available on Pro and Business (see plan comparison).
Using it
Open any link's targeting page and check the Link health card. You'll see the status of every destination the link uses, with the last time it was checked. Use Check now to run a check immediately instead of waiting for the next scheduled pass.
If your plan drops below Pro, monitoring stops going forward, but your last results stay visible so you're never left wondering what the last known state was.
Why it matters: a broken destination page silently costs you every click that lands on it until someone notices — this catches it automatically instead of you finding out from a drop in conversions.